Earth Divas Shoot

I sat here for about 10 minutes (exaggeration) trying to come up with a witty title for this post relating to fashion - but considering I know nothing about fashion, it was a futile effort. Lauren always says I've created my own fashion style - something like lumberjack-ragamuffin-hippie. I think it works...but my t-shirt and jeans collection is far from the purpose of this post.

A couple months ago Photos That Give was contacted by Ed Edmundson of Earth Divas, a fair trade accessories company (think hats, bags, etc) that returns 100% of the profits to artisans overseas. Ed, the founder, owner, and brains behind the operation, does not get paid a salary or stipend - as he told me, he's lucky enough to have a corporate-world wife that brings home the bacon, which allows him to run this fantastic outfit without retribution.

Anyway, Ed dug our style and mission and asked how we could work together - specifically, he needed some "model shots" of his new line of hand bags for use on his website and in wholesale catalogs which he uses at trade shows across the country. Having exactly ZERO product/commercial/model photography experience, I of course agreed to the opportunity.

A couple weeks later I met Ed in Georgetown to pick up 2 large boxes of hand bags constructed from all different sorts of natural/recycled materials - billboards, potato chip bags, hemp, silk, etc. He shared with me his "vision" for the shoot - make the hand bags the star - not the models. While Ed has used professionals in the past, I suggested letting me choose the models since he wanted a natural look, and the pros tend to overdo it and try to be the focus of the shoot (you can't blame them, they are models).

I'm lucky enough to have a bunch of friends with good lookin' gal friends - so I enlisted Christina, wife of my good friend Will, and Cynthia, girlfriend of my old buddy Brian. We set out on a cold, Sunday morning around 9am to the Rockville Civic Center - snow still covering the ground, our breathe appearing with each word we spoke. As we had to make this look like a Spring scene, the girls couldn't be bundled up in scarves, gloves, and thick winter coats. They wore thin layers, shivering between each shot. We all had the same goal - get this thing over with as quickly as possible.

Brian was a big help - assisting the models as they scrambled to change outfits, swap bags, and stay warm with the temperature lingering around freezing. We were too cold to spend much time lining up each shot perfectly. It was more like - "turn this way, no that way, okay good, the lighting is decent, look over there, and shoot" - and then move on to the next bag.

For a bunch of amateurs, everyone was extremely pleased with the results. The models had fun checking out their photos and sharing them with friends and family, and I was happy to add a couple of the best shots to my portfolio. I'm looking forward to working with Earth Divas again the next time they get in a new shipment of bags. Please check out their website - the items are super affordable, hand made, and you know where the profits are going - straight to the artisans or reinvested back into the company. We like that kind of business model over here.